Archives for facebook

The Scoop On Facebook Video Ads

Most, but certainly not all businesses, are using Facebook as an option for social media marketing or SMM. However, these are not really advertisements as such, rather they are simply postings to Facebook that are marketing tools not dissimilar to short email marketing programs. We all know that Facebook Ads, and sponsored Newsfeed Posts are popular and can definitely work to boost your email list and online events. Facebook has now launched a new option for businesses in the form of Facebook video ads. This combines the visual effects of YouTube with a catchy text message that will appear on
Read More

Categories: Marketing and Social Media.

Upgrade Your Communication From Webinars To Video Streaming

In the fast paced world of internet technology, it seems just as a business starts using one marketing possibility there is a newer and better option available. This is certainly true for those businesses taking advantage of webinars for marketing, product explanation, or consumer education. There are so many options – including the big trend now of live streaming video. While they are similar in many ways, video streaming offers benefits that are simply not possible through the traditional webinar platforms. Some of the advantages of using live streaming for meetings, marketing presentations or collaborations include: Increasing access to information –
Read More

Categories: Marketing, Tips For Running A Business, and Video.

Making The Most Of Facebook Ads: A Beginner’s Guide

While Facebook itself may be intuitive and user-friendly, running a successful Facebook ad campaign is not as simple and straightforward. Making mistakes in your campaign can end up resulting in a lower ROI than you expected, and it can also prevent you from using this very effective advertising option in the future. To help you to get your Facebook ad campaign off to a good start, here are some current and timely tips to keep in mind. Know Your Target Audience While this may seem evident, many Facebook ads fall into the “just blast it out to everyone” theory of
Read More

Categories: Social Media.

What are the building blocks of fast business growth?

Everyone talks about systems and how important they are. But what does it all mean? Why are they important to grow your business and where do you start? What do you need to put into place? Dan Kennedy says that “All wealth is based on systems.” and his good friend Keith Lee states that “For a business owner, systems set you free.” I couldn’t agree more! Systems are critical to being organized, increasing customer service and efficiency. When you have repetitive tasks or scenarios in your business it’s wise to create a system of procedures. So what are some basic
Read More

Categories: Tips For Running A Business.

Where Art Thou Customers? Tips On Seeking Your Ideal Customer

It’s great to be on social media and an added bonus when customers find YOU and come knocking on your door – but how do you actively seek them? To start – you need to have a clear understanding of WHO your customer is. Really get to know and understand your target market and what makes them tick. Here are some things to consider so you can find THEM and get a foot in the door. Think of the age and sex of your typical customer. Are they married, do they have kids, what is their lifestyle and financial situation?
Read More

Categories: Marketing.