How To Leverage Podcast Interviews For Your Online Business

Dec 15, 2023

How To Leverage Podcast Interviews

Why kill yourself trying to create new content on the fly when you have a perfectly good podcast (or guest on podcasts) that you can leverage and repurpose? 

I was on the Millionaire Maker show with host Lindsey Anderson and covered…

  • The benefits of guesting on podcasts to expand your reach and authority
  • How to position yourself as podcast guest expert and get more bookings
  • How to use show notes and the raw video to create content
  • My Podcast Leverage System to create authority-boosting content that attracts and converts your ideal client 

The Power of Podcast Guesting:

  • Unlock the potential of leveraging other people’s audiences for unparalleled visibility.
  • Cultivate meaningful relationships with hosts, tapping into vast networks of engaged listeners.
  • Reach thousands of targeted individuals instantly, all without spending a penny on ads.

“Unlock new audience segments by leveraging other people’s audiences.”

Positioning Yourself:

  • Showcase your podcast appearances on platforms like LinkedIn, solidifying your online presence.
  • Establish a media page on your website, spotlighting the diverse shows, stages, and summits you’ve participated in.
  • Elevate your authority by publishing episodes on your website, emphasizing your expertise.


Show Notes Mastery:

  • Take command of your content with compelling show notes for impactful guest appearances.
  • Request raw video files from hosts for versatile content repurposing on platforms like YouTube.
  • Maintain brand consistency across social media with personalized graphics and thumbnails.

“Avoid burnout by extracting gold from podcast guesting, instead of creating new content on the fly.”

Content Repurposing:

  • Effortlessly repurpose video content into bite-sized pieces for platforms like Facebook, LinkedIn, and Reels.
  • Optimize titles, descriptions, and timestamps for heightened engagement.
  • Drive traffic to your website by strategically incorporating links to show notes and additional resources.

Podcast Leveraging System:

  • Showcase podcast episodes prominently on your website, ensuring sustained visibility and authority.
  • Maximize exposure by distributing content strategically on YouTube, LinkedIn, and various social media channels.


Resources Mentioned:


httpswww.leverageyourpodcast.comfree 1

Leverage & Promote Your Podcast (or One’s You Guest On) With The Partnership of Smooth Business Podcasting 

What if you could record a podcast and have a team of experts handle it ALL (and have less stress, and more time to focus on your business)?

What if you had a system that enabled you to produce and promote your podcasting content like clockwork without the headaches?

What if your podcast guesting/show brought you more leads and clients?

What if you had ONE company that did it all and you spent less time project managing team members and the moving parts that go with podcasting?

You CAN produce, promote and leverage podcasts to help businesses like yours gain more leads, increase visibility, boost authority and grow. Email us at