Promote & Leverage Your Podcast Guesting
Podcast guesting is one of the best ways to increase your exposure, make great connections and build stronger relationships, and really position yourself as the go-to expert and build your authority platform. In this episode, I share strategies, tips, and advice to optimize and leverage the podcast guesting opportunities to boost your ROI. Here are some things we covered.
- Common missed opportunities for marketing and growing your reach when hosting and guesting on podcasts.
- How to promote a podcast episode you guest on so you can leverage it fully.
- How you can re-use the content.
- How to beef up the show notes to serve your audience, convert them to your e-list, and SEO the post.
- Steps that podcast guests MISS when promoting the episode.
- How to goldmine the podcast episode to create even MORE social media posts.
- What system you should set up to ensure consistency.
- What you should offer on a podcast you guest on to gain more leads.
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