WOW-Worthy Content Marketing Plans
Lyndsay Phillips accepted an opportunity to be guest starred on Liz on Biz with Liz Theresa.
Lyndsay is a self-professed organizational freak, client-appointed task master plus project ninja and warrior content marketer for life & business coaches, accountants and other online entrepreneurs across the globe. As the CEO & Founder of Smooth Sailing Business Growth, she leads a rock star team to support entrepreneurs who are seeking fast-paced business growth but finally have come to the realization that they can’t do it alone, do it all, and do it well. She is also the host of Sailing To Success Podcast and Smooth Sailing Online Support TV – – and loves sharing practical tips, business building & content marketing strategies so that you can be more productive and attract more customers faster.
Show notes:[3:44] – Lyndsay’s journey and background to starting her business.
[6:12] – Where the name of her business came from.
[7:53] – Switching from a VA business to a content marketing firm.
[10:05] – Why she fired a client (and how it felt.)
[11:01] – How to deal with nightmare clients.
[13:13] – “Fault” and if it should exist within your teams.
[17:43] – What is content marketing?
[20:22] – Questions you need to ask yourself about your content.
[26:22] – Tips for running your own survey.
[28:15] – Types of content she helps people with.
[32:44] – How to LEVERAGE the content you already have!
[35:19] – Her last words.
If you just want MORE podcasts for your entrepreneurial life try LyndsayPhillips.com/podcasts