Productivity in Technology with Denise Griffitts

Nov 11, 2016


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Denise Griffitts


In this week’s episode of the Sailing to Success Podcast Show, Lyndsay Phillips interviews Denise Griffitts. Denise has been working with businesses since she graduated with a degree in Computer Science. She has been helping business owners grow using new technology and marketing techniques through her company Your Office On The Web.


  • What has been the biggest challenge for you when it comes to technology?
  • What do you find your client’s biggest challenges are?
  • Is WordPress the new standard?
  • How often should we change our website?
  • What are your favourite productivity tips?



  • You don’t have to be an extrovert to be an entrepreneur.
  • Entrepreneurs often have difficulty sharing their vision with someone else and building a team.
  • A good virtual assistant becomes a partner in your success.


  • As recently as ten years ago, web technology went from archaic and difficult to intuitive and easy.
  • WordPress has changed the game for web developers and small businesses.
  • The challenge with technology is that it is always changing and you have to stay on the cutting edge to keep up.
  • WordPress powers over a quarter of the websites on the internet but there are still other ways to design and create websites.
  • Your website is your internet real estate, your social media, your platform and you need to control it.
  • Good web designers will not leave you hanging, they will help you learn how to manage your own site.


  • Keep your site fresh, do a website audit at least once a year.
  • Search engine optimization has become more important, use H2 tags, format your content properly so Google can find it.
  • Your website is part of your brand, it should match your marketing.
  • You have to curate your web presence, clean up your site and media pages when they are no longer relevant.


  • Make time for YOU. Do an activity that makes you happy everyday and make that a priority.
  • Separate your life and your work, be able to shut off.
  • Productivity is doing instead of being.
  • Set aside 15 minutes each day just to think and prioritize your goals.
  • Hire someone to help you. Find a professional to complement your weaknesses, automate and streamline your processes. Treat your business like a business.
  • Establish timelines for your work and don’t allow for distractions. Batch similar tasks together, use the Pomodoro Technique to minimize the stopping and starting that wastes so much time.
  • Everyone has a particular time of day that they produce the best work.

Final Tips

  • Keep your website and web content fresh.
  • Set aside time for yourself, it will make your work time more efficient and productive.
  • Don’t go it alone, find and hire someone to help you grow your business. Treat your business like a business.

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