Make Social Media Easier
In this week’s episode of the Sailing to Success Podcast Show, Lyndsay Phillips interviews Sameer Ahmed Khan. Sameer is the CEO and co-founder of Ouzle Systems and Social Champ. He has technical expertise in developing cross platform web apps and has spoken at many universities about his entrepreneurial journey.
MAIN QUESTIONS ASKED:
- How did you get started as an entrepreneur?
- How did you get the idea for the content features on Social Champ?
- What other apps have you worked on?
- What are your favourite social media platforms?
- What have you learned from Twitter that people might find useful?
KEY LESSONS LEARNED:
Twitter and Social Champ
- Repeating your content on Twitter is a great way to get more exposure.
- Deleting your previous tweet is key.
- A small fraction of the people following you will see any specific tweet .
- Try to be a content producer instead of a content consumer.
- Repeat your content three times every eight hours.
- Don’t check your analytics right away, give your stats some time to become significant.
- Use the analytics within Social Champ to learn what the optimal posting times are for your content.
- Your Social Champ profiles are sharable to different users.
- You can add new websites to your content collection within Social Champ.
- Use the 911 method, share 9 pieces of other people’s content, 1 of your own, and 1 promotion.
- Sharing a wide range of content is a good way to find out what your audience is interested in.
- Your time is limited, you have to figure out and then focus on the priorities first.
- Don’t try to do too many things at once.
- Look at your life and experiences for sources of inspiration.
- It can sometimes take 2 to 3 years for an app to gain traction depending on the business model.
- Uses push notifications and email reminders to keep people on track.
- You can set notifications for yourself to see if the other person has accepted a reminder.
- Can be used to stay on schedule but also to keep others on schedule too.
- Snapchat is a good way to become comfortable with live video.
- Be real and authentic, you will gradually become better.
- You can graduate to Facebook Live and Periscope later.
Mindset and Comfort Zones
- Push your boundaries, that’s the only way to expand your comfort zone.
- Entrepreneurs tend to be more adventurous.
- Use the 911 method when posting content.
- Social media and a variety of content can be used to discover what your audience wants.
- Social Champ can save you time and effort so you can focus on what matters in your business.
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